KRPR Supports Launch Of UK’S Most Eco-Friendly Beauty Range
KRPR were tasked with getting top notch press and influential bloggers to Skin Academy’s launch event of the UK’s most eco-friendly beauty range, Zero……and we certainly did just that!
Bellevita Academy in London was the venue and the green carpet arrival, Vegan Pizza’s, Vegan cupcakes, Vegan ice cream, free flowing bar and of course the lure of the most exciting skincare range to launch in the UK made for a fantastic event with over 150 guests, including reality TV stars joining us for the VIP event.
What is all the fuss about? Well, quite simply Skin Academy Zero is the first mass market, 100% natural, 100% recyclable, 100% recycled packaging and 100% sustainable skincare range that is set to shape the future of the beauty industry. Oh, and it’s of course Vegan friendly too!
The innovation sets a new environmental standard in the beauty industry, creating a product range which champions green, ethical practices in both how the products are made and how they are packaged, whilst not compromising on their quality and benefits to the skin.
The range of six products feature; a night cream, a day cream, an eye cream, facial scrub, facial wash and hand cream, which are all made from 100% natural ingredients. There are zero artificial ingredients, fragrances or preservatives, zero parabens and zero SLES / SLS. The brand really is Zero by name and zero by nature.
Courtney Massay, reality star on Celebs Go Dating said: “What a fantastic event to launch an amazing new skincare range. To have a product that is 100% natural with no hidden chemicals that also has the benefit of all its green credentials too puts this brand right up there for me and I know it will be massively successful. The packaging and product appeals to both genders too and this range is certainly going to be part of my beauty regime from now on.”
Have a product you need to launch? From full event management to bread and butter media relations, we can give your event the stand out it needs to make its mark! Call the team on 01257 262498 or email firstname.lastname@example.org and watch team KRPR work their magic!